Reviewed by: Ayush Sharma
Written by: Kailash Kumar
mrbeast@instagram
Video Editor
The first 2 seconds decide everything. Start with an attention grabber—shock, humor, or value—to make viewers stay and watch till the end.
Credits: Canva
Use 1 trending audio + 2-3 relevant hashtags per Short. It boosts discovery by aligning your content with what’s already popular.
Credits: Canva
Shorter Shorts = better retention. Aim for under 30 seconds to increase replays and algorithm boost. Viewers are more likely to watch again and again.
Credits: Canva
Consistency matters. Post at least 3–5 Shorts weekly, ideally during 6–9 PM based on your audience’s timezone to hit peak engagement hours.
Credits: Canva
Use tools like Vizard or Opus Clip to turn your long videos into bite-sized Shorts. This saves time and gets more out of existing content.
Credits: Canva
Most users watch with sound off. Add large, readable captions and on-screen text to keep viewers engaged and deliver key info visually.
Credits: Canva
Start with a hook, build curiosity, then deliver payoff. This keeps people watching till the end and improves watch time significantly.
Credits: Canva
Get to the point fast. Share a story, teach something, or entertain in the first few seconds. Avoid fluff—value is key in Shorts.
Credits: Canva
Custom thumbnails can now be added. Use bold text and facial expressions to increase click-through rate from search or suggested.
Credits: Canva
Use YouTube Analytics to find high-performing Shorts. Look for watch time, replays, and CTR—then double down on what’s working best.
Credits: Canva
Thanks for Reading